Thanx makes customer loyalty effortless for both consumers and merchants. Consumers receive personalized rewards on their phones without additional steps at checkout, and merchants utilize automated and personalized marketing without the need for point-of-sale integrations and additional hardware. Founded by alums from Bain and Cloudera, and backed by A-list venture firms Sequoia Capital and Soft Tech VC, Thanx powers retention marketing for multi-location merchants across the United States.